remove the noise when analyzing data and isolate what matters
success is asking the right questions
Sometimes you can get lucky and discover low-hanging fruit with minimal effort. However, often you’ll need to go deeper than the surface-level information to uncover the valuable insights hidden within your data.
Without analytics, your company is vulnerable. Rather than blindly following the most popular or loudest opinion, you should use data to question, inform, and shape your perspective. While you don’t always have to agree with the data, your understanding will be increased and enhanced by it.